What toys do boys like? Inventory of hot toy trends in 2024
With the development of science and technology and the diversification of children's interests, the boys' toy market has new hot spots every year. This article is based on the hot topics and e-commerce platform data in the past 10 days on the Internet to give you a structured presentation of the most popular toy types and representative products for boys.
1. Popularity ranking of boys’ toys in 2024
| Ranking | Toy Category | heat index | Represent the brand/product |
|---|---|---|---|
| 1 | Transforming robot | 98.7 | Transformers 7 movie joint model |
| 2 | Programming building blocks | 95.2 | LEGO Technic/MARTA Programming Robot |
| 3 | AR interactive toys | 89.4 | Osmo Genius Kit |
| 4 | Remote control car/drone | 87.6 | DJI Tello EDU Drone |
| 5 | card battle game | 85.3 | Pokémon Red Expansion Pack |
2. Analysis of toy preferences by age group
| age group | Preferred toy type | psychological needs characteristics |
|---|---|---|
| 3-5 years old | Sound and light interactive toys | Sensory stimulation/basic cognition |
| 6-8 years old | Assembling building blocks/dinosaur models | Hands-on ability/desire to explore |
| 9-12 years old | Electronic Programming/Competition | Logical thinking/social needs |
| 13+ years old | High-tech/collectible grade | Personalization/value recognition |
3. The three characteristics of toys that parents are most concerned about
Analysis of e-commerce platform review data shows:
1.educational attributes(42%): Search volume for STEM toys increased by 65% year-on-year
2.security(38%): Non-toxic material certification has become a necessary condition for purchase
3.social value(20%): Toys that support multi-person interaction are more popular
4. Phenomenal explosive toy cases
| Product name | Cause of explosion | price range | Out of stock rate |
|---|---|---|---|
| Ultraman Ultra Replica | Film and television IP+sound and light special effects | 299-599 yuan | 78% |
| Brooke Block Man | Modular design + blind box gameplay | 59-199 yuan | 65% |
| Roblox physical toys | Virtual world linkage | 129-399 yuan | 83% |
5. Expert purchasing advice
1.Match development stage: Choosing toys that are 0.5-1 years older than your current age is more challenging
2.Control electronic toy proportions: It is recommended to maintain a ratio of 3:1 between traditional toys and smart toys.
3.Watch for changes in interest: Boys’ toy preferences shift significantly every 6 months on average
6. Forecast of future trends
According to industry white papers, the following trends may appear in the second half of 2024:
• AI interactive toys will grow by 300%
• Market share of toys made of environmentally friendly materials increased to 25%
• The sudden rise of sports toys (basketball machines/indoor rock climbing)
Through the above structured data analysis, we can clearly see that the current boys' toy market is showing a trinity of development trends of "technology + education + social interaction". When purchasing, parents should not only pay attention to the popularity of the product, but also consider the individual development needs of their children.
check the details
check the details
en
